.......it's actually harder.

Remember a few years ago when this outfit called the X Prize Foundation paid $10 million for the first privately funded manned space flight?  Quite a contest.  Quite a feat.

Well yesterday, WellPoint and the X Prize Foundation announced a new competition offering $10 million for solutions that can impact positive change in health care cost and quality.

Nice prize.  Tall order.  But just damned cool.

Now if you are itching to sign up and want to know the details (read the rules-no doubt some lawyer is having fun with those), you'll have to wait until early 2009.

Just think for a moment.  Imagine if you will.  Here is a contest that embodies CDH not GDH.  Consumer Directed Health as opposed to Government Directed Health.  It recognizes that we are smart enough, creative enough, and have the ingenuity to tackle and solve some of the largest issues that confront us today.  We don't have to sit back and pray to Government for the answers.  I like that.

The rapid growth of HSAs (Healthy Savings Accounts) is being driven by entrepreneurs. Whenever the United States has a crisis, it is the entrepreneurial spirit that our ancestors instilled in us that wins the day. The health care problems we face today are not exception.